It Follows opened Friday March, 13th in very limited release and earned $160,089 at just four locations with a per theater average of $40,022. The film returned the best limited opening for a horror picture since since Paranormal Activity.
It Follows was written and directed by David Robert Mitchell and stars Maika Monroe (The Guest) in the lead role.
“Monroe plays 19-year-old Jay, who, after a seemingly innocent sexual encounter, suddenly finds herself plagued by nightmarish visions. She can’t shake the sensation that someone, or something, is following her. As the threat closes in, Jay and her friends must somehow escape the horrors that are only a few steps behind.”
Unlike most horror releases as of late, It Follows will not see a simultaneous VOD release but Radius-TWC has announced that the film will be granted a VOD release later this year.